Editorial
Editorial design and art direction for print — annual reports, brand books and catalogues built on a clear grid and a strong typographic voice.
Cheil
Editorial Design & Art Direction · 2022 · A4 landscape spreads · 80pp
A thought leadership book on live commerce as a new channel to accelerate online sales, built for Cheil and its Samsung India work. Typographic system, layout grid, 3D graphic language and image direction across the full publication.
Cheil
Editorial Design & Art Direction · 2021 · Landscape spreads · Issue No.5, 2021
Issue No.5 of Vantage Point, Cheil's trends publication, looking at the latest in out-of-home advertising from around the world. A bold geometric illustration system, a strict editorial grid and a serif and grotesque type pairing carry case studies from Samsung, Lego, Gucci and GMC.
Project Second Chance
Editorial Design & Art Direction · 2021 · Square pocket format · 48pp · Hindi
Kunji, meaning key, is a pocket-sized handbook giving undertrials essential information after release, from legal aid and healthcare to documentation, education and employment. Designed to fit in a pocket, colour coding and universal icons make critical information easy to navigate regardless of literacy.
Cheil
Editorial Layout Design · 2021 · Portrait book · chaptered handbook
Breeding Success, a handbook for account management teams covering insights, creative, channel, effectiveness, account management and new business. Layout design only, built on a high contrast serif system with a black and white grid that lets the commissioned illustrations carry each chapter opener. Illustrations by others.
